10.23.15


Identity and Packaging Design for Pureborn

Pureborn is a beauty brand for those who look for organic options. This year, the founder of Pureborn approached us with a challenge. He wanted his packaging to resemble the natural, organic and premium feel that the products have.

We opted for colors that resemble an organic feel without being tacky. Tones of red, green and beige were incorporated in the branding, bringing the elegance and organic feel that the product needed.


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